![]() 51 I shall propose that the metaphor has a semantic structure that is similar in 52 function to a strange (chaotic) attractor, yi elding meaning invariance while 53 offering contextual customizati on. ![]() 48 The purpose of this paper is to provi de a history of where the metaphor 49 came from, examine how it is currently used in popular discourse within 50 mainstream and social medi a, and consider why the metaphor has found success. The metaphor certainly is 46 popular-a Google blog search listed over 250,000 references t o “butterfly 47 effect” as of November 2008. While th e birth of the 43 Butterfly Effect metaphor can be attributed back to E dward Lorenz, himself, the 44 metaphor has also been shaped by the Western culture it is em bedded in, and it 45 in turn has probably helped shape part of that culture. a butterfly’s 42 flapping wings in Brazil can cause a tornado in Texas. As a metaphor, the Butterfly 41 Effect is expressed as a variant of cause a nd effect at a distance, e.g. As a label, the Butterfly Effect refers to the sensitive dependence on 40 initial conditions in nonlinear dynamical sy stems. 38 a scientific fact as well as a metaphor that is in common usage in Western 39 culture.
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